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The Marciana Library or Library of Saint Mark (Italian: Biblioteca Marciana, but in historical documents commonly referred to as Libreria pubblica di san Marco) is a public library in Venice, Italy. It is one of the earliest surviving public libraries and repositories for manuscripts in Italy and holds one of the world’s most significant collections of classical texts. It is named after St Mark, the patron saint of the city.

The library was founded in 1468 when the humanist scholar Cardinal Bessarion, bishop of Tusculum and titular Latin patriarch of Constantinople, donated his collection of Greek and Latin manuscripts to the Republic of Venice, with the stipulation that a library of public utility be established. The collection was the result of Bessarion’s persistent efforts to locate rare manuscripts throughout Greece and Italy and then acquire or copy them as a means of preserving the writings of the classical Greek authors and the literature of Byzantium after the fall of Constantinople in 1453. His choice of Venice was primarily due to the city’s large community of Greek refugees and its historical ties to the Byzantine Empire. The Venetian government was slow, however, to honour its commitment to suitably house the manuscripts with decades of discussion and indecision, owing to a series of military conflicts in the late-fifteenth and early-sixteenth centuries and the resulting climate of political uncertainty. The library was ultimately built during the period of recovery as part of a vast programme of urban renewal aimed at glorifying the republic through architecture and affirming its international prestige as a centre of wisdom and learning.

The original library building is located in Saint Mark’s Square, Venice’s former governmental centre, with its long façade facing the Doge’s Palace. Constructed between 1537 and 1588, it is considered the masterpiece of the architect Jacopo Sansovino and a key work in Venetian Renaissance architecture.[1][2] The Renaissance architect Andrea Palladio described it as “perhaps the richest and most ornate building that there has been since ancient times up until now” (“il più ricco ed ornato edificio che forse sia stato da gli Antichi in qua”).[3] The art historian Jacob Burckhardt regarded it as “the most magnificent secular Italian building” (“das prächtigste profane Gebäude Italiens”),[4] and Frederick Hartt called it “one of the most satisfying structures in Italian architectural history”.[1] Also significant for its art, the library holds many works by the great painters of sixteenth-century Venice, making it a comprehensive monument to Venetian Mannerism.[5]

Today, the building is customarily referred to as the ‘Libreria sansoviniana’ and is largely a museum. Since 1904, the library offices, the reading rooms, and most of the collection have been housed in the adjoining Zecca, the former mint of the Republic of Venice. The library is now formally known as the Biblioteca nazionale Marciana. It is the only official institution established by the Venetian government that survives and continues to function.[6]

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Semantic SEO is a marketing technique to improve the traffic of a website by providing search engines with metadata and semantically relevant content that can unambiguously answer a specific search intent.

In 2011 as Google and other search engines began moving towards Artificial Intelligence and natural language processing to understand the searcher’s intent and the meaning of a query they started to work with entities and concepts rather than parsing questions and web pages using keywords.

As search engines got smarter and they started to dive into the real meaning of wordscontent owners have begun to move from creating web pages to describing these web pages using linked open data and semantic web technologies. This has become possible with the creation of the schema.org vocabulary, an initiative launched in 2011 by the world’s biggest search engines (Bing, Google and Yahoo!) to implement a common data schema structure to describe web pages. On 1 November 2011 Russian largest search engine Yandex also joined the community.An overview of the schema.org vocabulary

An overview of the schema.org vocabulary

Why Semantic SEO?

In a nutshell, search engines need context to understand a query properly and to fetch relevant results for it. Contexts are built using words, expressions, and other combinations of words and links as they appear in bodies of knowledge such as encyclopedias and large corpora of text.

Semantic SEO is a marketing technique that improves the traffic of a website by providing meaningful metadata and semantically relevant content that can unambiguously answer a specific search intent. It is also a way to create clusters of content that are semantically grouped into topics rather than keywords. In a famous Google patent on context-vectors, an example with the word “horse” is provided. Same word but with different meanings in different contexts: a “horse” is an animal for an equestrian, a working tool for a carpenter, and a sport equipment for a gymnast. In Semantic SEO, much like Wikipedia does, content is cataloged and organized around each context in such a way that machines can understand and value its uniqueness.